Custom Shopify themes
Fast, editor-friendly Online Store 2.0 themes built around your brand and catalog, not a template with your logo on it.
Learn more →Devsoop is a Shopify development agency based in Dallas. We design, build and optimize Shopify and Shopify Plus stores for Dallas–Fort Worth brands, and for brands across the US.
Most Dallas brands that come to us already have a Shopify store. What they don't have is someone who owns it: a developer who knows the theme, the apps, the analytics and the revenue numbers, and who answers in the same working day.
That's how we work. We're based in Dallas and run on Central Time, so your team gets answers during your hours, not overnight. The senior who scopes your project is the one who builds it, with no junior handoff after the pitch.
We've worked on more than 90 Shopify stores for brands in 12 countries, including US brands like Alexis Bittar, Planet Beauty and Barton Watch Bands. Dallas brands get the same team and the same standards.
Fast, editor-friendly Online Store 2.0 themes built around your brand and catalog, not a template with your logo on it.
Learn more →Shopify Functions, checkout and admin extensions, and ERP, 3PL and CRM integrations where off-the-shelf apps stop.
Learn more →Move from WooCommerce, Magento, BigCommerce or a custom build without losing products, customers, orders or search rankings.
Learn more →Product pages, collections and checkout flows designed around how your customers actually shop, mobile first.
Learn more →Funnel audits, session reviews and A/B tests that turn the traffic you already pay for into more revenue.
Learn more →A senior developer on call for fixes, new pages, app changes and seasonal launches, so your store keeps moving.
Talk to us →Dallas has one of the broadest retail economies in the country, and our clients reflect that. We're a good fit for:
We work with brands across the Dallas–Fort Worth metroplex, including Dallas, Fort Worth, Plano, Frisco, Irving, Arlington, McKinney, Richardson, Addison and Grapevine. Outside DFW, we work with brands in Austin, Houston and San Antonio, across the US, and in 11 other countries.
Shopify work is done remotely either way, so being local isn't about the code. It's about overlap: shared working hours, quick calls when something breaks on a launch day, and a partner who understands the US market your customers buy in. If you'd rather work with us from somewhere else, that works too.
Comparing a freelancer, an agency and an in-house hire? Our guide to how much a Shopify developer costs explains what drives the price and how to compare quotes.
Your store URL and where you think revenue is leaking. Two minutes.
In three working days, a prioritised list of what we'd fix and what it's worth. Free.
With the senior who'd actually do the work, on Central Time.
Usually two to four weeks out. Two-week cycles, with a demo at the end of each.
No. We're based in Dallas and work with brands across Dallas–Fort Worth, the rest of Texas, the US and 11 other countries. Dallas brands get the advantage of shared working hours.
It depends on scope: a theme fix, a full custom theme and a custom app are very different projects. We start with a free audit, then quote a fixed price for each phase so you know the cost before work starts.
Yes. We work on Shopify and Shopify Plus stores, including Plus-only features like checkout extensibility, B2B and custom apps built on Shopify Functions. See Shopify Plus.
Yes, it's one of the most common ways we start. We audit the theme, apps and code first, tell you what's worth keeping, and only rebuild what's holding the store back.
Audits within a week. Build work usually starts two to four weeks out, depending on the queue.
Both. After launch we run conversion optimization and ongoing development, and we take on selective SEO and paid media work for stores we already run.
Send us the URL and we'll come back with a ranked list of what we'd fix first, free, whether you hire us or not.